Chalk & Cheese

Nissan Sunny Commercials

The two Nissan Sunny commercials are a study in contrast.  One can’t but feel having been let down.  After a brilliant opening act the follow up TVC for the Nissan Sunny 2014 edition is a damp squib.  The visuals and their correlation with luxury definitely did not strike yours truly.  If premium and luxury were the new messages then the film falls short.  Firmly believe the previous film and the route had a lot more that could be extracted from.

Dunno about the sales but the “carrrrrrrrrrrrrrr” commercial had surely registered with all making it the identifier for Sunny.

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